Who U.S. Adults Follow on TikTok

A new Pew Research Center analysis of the accounts Americans follow on TikTok highlights the centrality of internet-native content creators, prominent influencers and traditional celebrities on the popular short-form video platform. It also finds that users choose to follow far more accounts that post about pop culture and entertainment than those posting about news or politics. (Widjaya, Bestvater & Smith, Pew Research)

Read more>>

Read More
Alli Main